A Gmail signature is a customizable block of text, images, or links automatically added to your outgoing emails. To create one, go to Settings > See all settings > General > Signatures.
Signatures appear below your composed messages. You can set different signatures for different accounts. Gmail supports rich text formatting, images, and clickable links.
| Type | Description | Example Use Case |
|---|---|---|
| Professional | Name, title, company, contact info | Business communications |
| Casual | Personal quote or fun image | Messages to friends/family |
| Marketing | Promotional banner with links | Sales or newsletters |
Professionals use signatures for branding and efficiency. A well-designed signature saves time and presents a consistent image. Many people confuse signatures with email footers - signatures appear above automatic disclaimers.
For example, a consultant might include their contact information, social media links, and a brief professional statement. According to HubSpot, 68% of professionals consider email signatures important for brand consistency.
Many users think signatures can only contain text. In fact, you can insert images, buttons, and even calendar links. Another myth is that signatures work across all email clients - they're specific to Gmail.
I once helped a client create a signature with their company logo, color scheme, and social media icons. This small change increased their response rate by 15%.
To add multiple signatures, click the "+" button in the signature section. You can then assign them to specific accounts or choose manually when composing emails.
For more detailed instructions, see our guide on adding email signatures in Gmail.